Layla May

Layla May
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4 Traits to Making a Successful Product Manual (Catalog)

Posted by Layla May on Nov 16, 2022 2:09:33 PM


A product manual is a type of marketing collateral that lists essential product details, helping
buyers make a purchase decision. These details include product features, descriptions,
specifications, price, color, customer reviews, and more. Essentially, anything that is a relevant
selling point is important to add.

Creating an effective product manual is easy to do and allows potential clients to take a look at your offerings in one centralized location. Building a strong product manual creates the opportunity for you to showcase your offer(s) and clearly list the components of each product you’re selling. A well-built guide provides clients with a streamlined experience with no surprises. A well-designed product catalog is just one of many decisions a business makes when establishing their brand. They may also consider signage and custom packaging.

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Topics: durable paper, resistant paper, Product Catalog

The 5 Essential Signage Needs for Any Brick and Mortar Business

Posted by Layla May on Oct 27, 2022 3:32:50 PM

Most, if not all, brick-and-mortar business owners need physical signage in their places of business. From building evacuation guides to hours of operation, signage is an integral part of an effective office or store. We define signage as the tangible signs or plaques that are adhered to the wall to label rooms and direct people within the building. Signage is also used outdoors to label your office with your branding.

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Topics: Signage, Business Branding

Capitalize on Better Branding Opportunities with Custom Packaging

Posted by Layla May on Sep 22, 2022 9:34:21 AM

Custom packaging doesn't need to cost a fortune to find success. Cost-effective wrapping paper is an excellent packaging solution for businesses. Let's look at a few reasons why branded paper packaging elevates business marketing.
 
Read on as PaperTyger highlights 3 key benefits of using a wrapping paper design for your products.  

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Topics: Branding, Business Branding

Business Branding: Basics to Building a Better Brand

Posted by Layla May on Sep 14, 2022 1:31:56 PM

Before we discuss branding, we must first identify what exactly a brand is.
A “brand” is
a type of product manufactured by a particular company under a particular name. In other words, your company’s brand is central to how your business turns a profit.  

Branding design is the way consumers will visually recognize your business. It is a primary component of building your brand and sets the foundation of your business’ marketing strategies. Having an excellent branding design will give you the traction you need to start building recognition.

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Topics: durable paper, Branding, Business Branding, business cards

Why Paper Maps have the Edge over Digital Maps

Posted by Layla May on Aug 17, 2022 10:58:37 AM

We live in an era where we have access to more information than ever. With the development of digital maps (including Google, Apple and GPS), you might think that the age of paper maps is over. But there are many reasons paper maps are still relevant in modern times and still in high demand.

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Topics: Laminated Paper, Waterproof paper, paper for maps, Printable Maps

Choose the Right Paper for Your Next Design Project

Posted by Layla May on Aug 3, 2022 11:27:16 AM

As a designer, paper choice is a critical point of consideration in print design. Failing to properly consider what option is best for you can result in an unforgiving and costly error. Read on to discover why PaperTyger paper consistently performs well across all varieties of applications.

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Topics: durable paper, Synthetic paper, Laminated Paper

The Secrets to Poster Advertising in 2023

Posted by Layla May on Jul 13, 2022 2:44:46 PM

 

There are many types of platforms to advertise, so it can be difficult for businesses to choose where to focus their marketing budget. Many companies opt for the digital route, like paying for Google and Facebook ads. However, this can be costly and difficult to get right. An often-underestimated method is the power of posters.

 

Printed posters communicate to audiences fast and have tremendous visual power. Let’s look at the effective implementation of printed paper posters in advertising - as well as tips on how to have a strong poster design.

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Topics: durable paper, Laminated Paper, Posters, Branding, Business Branding

Digital Inkjet Printing vs Flexography

Posted by Layla May on Dec 21, 2021 12:54:48 PM

What is digital inkjet printing and how does it compare with flexography? PaperTyger explains everything you need to know about both printing presses.

What is Digital Printing Press?

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Topics: Papertyger, Coating Formulators, ink jet, print, Inkjet printing, Printed graphics

New PaperTyger Law Label Product

Posted by Layla May on Oct 28, 2020 10:12:09 AM

PaperTyger product F6386 is our latest material approved by the Division of Industrial Compliant for mattress law label production. Our product offers durability comparable to synthetic materials while providing significant advantages using Tonner/Laser printers.

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Topics: Mattress Law, Mattress Label, durable paper, Papertyger

PaperTyger Durable Printing Paper Storage Tips

Posted by Layla May on Jul 27, 2020 2:00:00 PM

As with any printing papers, PaperTyger printing papers should be allowed to become fully acclimated to pressroom conditions before attempting to use them. PaperTyger papers are manufactured to a relative humidity of 42-50% @ 72°F / 22°C.

As relative humidity is a function of temperature, the first step is to be sure paper reaches the temperature of the pressroom before opening any packages, cartons, or skids. Use this paper conditioning chart as a guideline for how long, e.g. cold paper might need to reach the temperature inside the pressroom.

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Topics: durable paper, resistant paper, Laminated Paper, Papertyger, tear resistant map, Water resistant paper, Paper Storage

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